Our Story

Starting a jewelry store after selling on eBay was a journey that I never expected but one that has completely changed my life.

For years, I built my business on eBay, learning the ins and outs of online selling—how to find great deals, market products, and navigate the challenges that come with being an independent seller. I started with thrifted items, collectibles, and anything I could flip for a profit. But over time, I found myself drawn to something more—jewelry.

Jewelry always sold well for me on eBay, but I noticed something interesting: buyers were willing to pay more for pieces with a story, quality craftsmanship, and unique designs. I started researching metals, gemstones, and different styles. The more I learned, the more I realized I wanted to do more than just flip pieces—I wanted to create something of my own.

So, I took the leap. I started small, sourcing directly from suppliers, curating collections, and branding my own store. Instead of relying solely on eBay, I built my own website, used social media to connect with customers, and focused on offering a personal shopping experience. The transition wasn’t easy—there were learning curves, setbacks, and plenty of trial and error—but the freedom of running my own brand has been worth every challenge.